Pixo Punch was announced the Silver winner in Best Idea – Video category of MARKies Awards 2015. Pixo Punch partnered with Towngas to smoothly create the Cook For Love video, enhancing the brand image and generating buzz both online and offline.
On the same occasion, we were also awarded the Silver winner in Best Use of Gaming category and the Silver winner in Best Use of Retail category thanks to the successful execution of the PomPomPurin&Family X’mas O2O project. Besides, Hello Kitty Go Around, the mobile application and website for Sanrio, enabled us to become the Gold winner in Best Use of Apps category and the Bronze winner in Best Idea – Apps category.
Held at The Mira Hong Kong, the Awards evaluates individual campaigns in Hong Kong based on creativity, effectiveness, and media execution by dividing categories into two distinct areas: creative ideas and the innovative use of media. The finalists and winners are decided by a professional panel of judges formed by senior industry insiders in Hong Kong. To know more about the Cook For Love video, please click here for details.