Pixo Punch was appointed by Sanrio Hong Kong to build a website and a mobile application for the event, Sanrio Game Master, in order to enhance user engagement during the event as well as before attending. The project obtained outstanding results in Mob-Ex Awards 2016, winning 4 Silver winners and 1 Bronze winner, including:
- Silver winner: Best App – Branded Content
- Silver winner: Best App – Consumer Brand
- Silver winner: Best App – Targeted Demographic
- Silver winner: Best Launch/Relaunch via Mobile
- Bronze winner: Best App – Lifestyle/Entertainment
Held at the Hotel ICON, the Mob-Ex Awards recognize leadership in the huge growth arena of mobile marketing, with entries welcome from client-marketers, media owners, agencies and mobile solution providers. All finalists and winners are decided by a professional panel of judges formed by senior industry insiders in Hong Kong. To know more about this project, please click here.